Mad Genius is celebrating 17 years of business, and shaking up leadership is a natural evolution of our creative fusion.

Co-founder, Rob Bridges, has moved to Chief Executive Officer. As such, Rob will bring almost 30 years of agency experience to work on agency profitability, employee retention, vision, and reputation.

Co-founder, Chip Sarver, has shifted to Chief Growth Officer. Chip’s new responsibilities will include new business opportunities and establishing a regional presence for the agency.

Ryan Farmer has taken the position of Chief Operating Officer, focusing on Mad Genius efficiencies and best practices across the agency’s many departments.

James Ninness has assumed the role of Creative Director for Mad Genius. James brings over 20 years of creative leadership and buckets of positivity to the role.

Jerel Levanway has joined the Mad Genius team as Director of Production. Jerel brings decades of film, television, and advertising experience to the role.

Katie Tully has been promoted to Art Director. She’ll manage Mad Genius’s visual output for projects across a variety of media.

Rick Moore, Mad Genius’s previous CEO who now sits as President of the Board, is enthusiastic about the change. “Mad Genius started as a labor of love between Chip, Rob, and I 17 years ago. In that time, we’ve seen tremendous success as a direct result of Chip and Rob’s leadership. I’m thrilled to see where they take Mad Genius. The team they’re putting together holds exceptional promise.”


For more information, contact Mad Genius at info@madg.com.