This Is How We Think

How to Hot Sauce

We don’t agree on everything at Mad Genius. Some of us hold that The Lord of the Rings is the greatest book franchise, while others incorrectly believe it’s Harry Potter. Some folks think Star Wars is better than Star Trek and other people choose to be wrong. But when it comes to delicious toppings, we’re in agreement: Panola Pepper’s sauces are awesome.

In unison, we decided to share our enthusiasm in the form of spec work. Our media team did some analyses, our creative crafted some concepts, and our production team made some magic: two spots that feature a bit of the way we think, blended with our fondness for your brand and product.

These videos are a gift. You owe us nothing. Enjoy them. Share them on your social pages, if you like. Should the Panola family like to talk a bit more about what Panola Pepper and Mad Genius can do together, let’s talk! Fill out the form below, and we’ll get back to you ASAP. We’ve been looking for an excuse to visit—we’ll bring the food, you’ve got the sauce.

Thanks in advance for taking a look at our work. And whether you love The Lord of the Rings, Harry Potter, Star Wars, Star Trek, or none of them at all, we wish you the best.