Our Work

Delta State University - Fear the Okra

Nothing piques the interest of a prospective college student like a picturesque campus, state-of-the-art learning facilities, and a six-foot-tall anthropomorphic okra with a penchant for sucker punches.

Cajun Injector

High-volume flavor, pyrotechnics and a voice-over that hits the world’s most awesome high note. Cajun Injector wanted to put an explosive spin on the traditional holiday turkey.

Primos Hunting - Control Freak

Something stinks about most scent eliminators. Control Freak surrounds hunters with the sweet smell of truth in TV, Print, Web and Social.



Mad Genius Launches New Brand Strategy for Butler Snow

Monday, Mad Genius welcomed a new creation into the world. Although our new baby weighs practically nothing, he is already speaking tens of thousands of words of intelligent legal discourse. He dresses in a clean, modern style. He looks good on every computer, television screen, smartphone and device. He’s social. He’s relevant. He’s beautiful. He’s […]


Animal Evolution: Zoo Brew Campaign

All week we’ve been updating the work on display at Mad Genius HQ, retiring older displays to make room to hang some of the agency’s latest greatest creations. It’s also been a fun stroll down (somewhat recent) memory lane, digging through the files of inspiration and works-in-progress as they evolved to become polished products. We thought it would […]


Thinking Big for Small Biz

Last week, a few Mad Geniuses helped plan and participated in the Jackson chapter of the American Advertising Federation’s Buzz Conference. The event, which our Creative Director Eric Hughes began last year while serving on the AAF Jackson board, aims to bring thought-leaders to our city to share great ideas on growing business creatively. The goal is to […]


  • Louisiana Hot Sauce
  • Bruce's Yams
  • Primos Hunting
  • Farm Bureau
  • Sqwincher
  • Bomgar