
Meet Rachel Adams-Bolanos
Media Director
About Rachel Adams-Bolanos
Media? No, me Rachel.
Placing media is like folding a fitted sheet; Rachel claims to be good at it. A New Orleans native and resident, her work day consists of waltzing down the street with a comically small sequin umbrella, dancing to “When the Saints Go Marchin’ In.”
Q&A

Q&A
What is your hometown, and what’s the best thing about it?
New Orleans. Basically, everything!
When you’re not working, you’re most likely…
Being a crazy dog lady. I’m probably with my hubby and our four dogs doing dog mom stuff. Our foursome of fur babies keep things interesting and us in constant need of a lint brush.
What is the single greatest creative work you’ve ever experienced?
One of my all-time favorite projects was the By Nature Dog Food regional launch. This start-up organic brand from the Pacific Northwest wanted to break out of local pet stores and into national retail. My team and I dreamed up a campaign starring our in-house Guide Dogs for the Blind “spokesdog,” Romey, sharing how the food was helping her grow strong and smart to change someone’s life. We rolled out videos, radio spots, social media, and even tied in a donation from every bag sold to the guide dog program. The campaign was wildly successful, packed with creative wins. (And yes, it came with plenty of puppy snuggles!)