AI in Motion Design

By Vicente Ziegler, Motion Designer

Motion has become an important part of any branding package. These days, it's not enough for brands to look good and read well—they've got to sound right and move just so. Whether it's a logo animation or an explainer video that wows your audience, you've got to know how to make your brand express itself with consistency and intent. Thankfully, AI tools have made it easier than ever to imagine such things with a little to-and-fro razzle-dazzle.

In this video blog, a Mad Genius motion designer looks at how AI is changing their day-to-day work. Why should you care? Well, if you do the same job as Vin, you should probably check out the way he's using AI. And if you're a potential client looking for someone to help your brand move, it might be nice to know the ways we're leveraging this transformative tool.

Plus, it's just a fun watch. Treat yo' self.

Curious about what your branding could look like if it really came to life? Fill out the form below and let's talk about it.