“Don’t Get Smacked” and “Don’t Get Bit” are the first two in a group of six short videos Mad Genius has planned to produce for the school.  Since posting the first video on December 14^th, Delta State’s YouTube Channel has received over 18,292 views between the two videos.  The second video, posted on January 9^th, has already received 7, 105 views in just five days.  Don’t forget to come back- we’ve got more plans for this Fighting Okra!

With the growing demand for high-quality, digestible videos for online consumption, Mad Genius believes these types of results are indicative of the branding, video, and digital insights we can bring to the table for our clients.  Check out our videos below:

Louisiana Hot Sauce, a popular condiment produced by Bruce Foods, a New Iberia, Louisiana-based company, had over 45,000 Facebook fans at the time they hired Mad Genius; those numbers are growing under Mad Genius management. Their current promotion, a partnership with the Pro Football Hall of Fame, is an all-expenses-paid trip to Canton, Ohio, where the winner and 7 friends can have the “Ultimate Fantasy Draft Party” at the Pro Football Hall of Fame. Other prizes include $1,000 cash, a Cajun Injector Grill and a year’s supply of Louisiana Hot Sauce.

“Clients like Bruce Foods understand the importance of a strong social media presence, and we’re able to help guide them through running a large-scale promotion like this and maintaining engaging content, long-term,” says Chip Sarver, Mad Genius President. “We’re pleased at our current portfolio of social media accounts, and excited to keep building this department. Having designers and web experts on staff alongside strategists, researchers and writers gives us the unique ability to meet every facet of our clients’ social media needs.”

Mad Genius also helps clients launch their social media platforms. From audience strategy to tab and skin design to content development and management, the agency helps brands realize their potential in the vital social space.

Says Mad Genius Social Media Director Beth Kander: “Some companies still have some hesitations regarding social media, because it’s both new and a lot less ‘controlled’ than traditional media. It’s smart for companies to consider the risks – but companies also need to realize that the biggest risk is opting out of the social media world. It’s where their clients are, it’s where causes are, it’s where constant conversations are taking place. Businesses need to be part of those conversations. That’s how they can mitigate risks, and reap business opportunities.”

Mad Genius is headquartered in Ridgeland, Mississippi, with an additional location in Tampa, Florida. The agency is known for going beyond the limits of most firms, tackling all facets of brand strategy, design, advertising, social media, comprehensive web and interactive development, scripting, media placement and marketing, as well as animation, filming, and multimedia production.

To “like” the Louisiana Hot Sauce page, go to facebook.com/LouisianaHotSauce. To “like” Mad Genius, visit facebook.com/madgsocial or follow @MadGSocial on Twitter.

The Bruce Foods “Yam Right Holiday” television spot, part of the “Yam Right” campaign for Bruce’s Yams, was one of the award-winners. The other winning spot was “We’re Coming,” a television commercial announcing new franchise locations for The Shed BBQ & Blues Joint, A Family Food Drinkery. Both of these spots highlighted the creativity, production value, and energy Mad Genius poured in to the projects, helping celebrate each client and their message in a unique way.

From the Telly Awards website: The Telly Awards honor the very best local, regional, and cable television commercials and programs, as well as the finest video and film productions, and work created for the Web. Since 1978, our mission has been to strengthen the visual arts community by inspiring, promoting, and supporting creativity. The 31st Annual Telly Awards received over 13,000 entries from all 50 states and 5 continents.

Mad Genius is a full-service creative agency. Headquartered in Ridgeland, Mississippi, with an additional location in Tampa, Florida, the company is known for going far beyond the limits of most firms, tackling all facets of brand strategy, design, advertising, comprehensive web and interactive development, scripting, media placement and marketing, as well as high-end animation, filming, and multimedia production. Find us on Facebook at facebook.com/madgsocial, or follow us on Twitter @madgsocial.

Built in 1915, the exposed-brick warehouse-style building will be the latest addition to The Shed family of restaurants and will offer the Hattiesburg community the signature blend of brews, barbeque, and blues the restaurant is known for regionally and nationally.

Visit The Shed on the web at:http://www.theshedbbq.com

For more information, contact: Shawn Surbur, General Manager, 601.447.7839

Team Mad Genius received a warm welcome when several MG minions traveled down to visit the good people of The Shed in Ocean Springs.

We think these pictures speak for themselves … but just to make it clear: The Mad Genius is officially a ShedHed… and The Shed’s Gone Mad!

Think you can’t get a great bagel outside of the Big Apple? Think again. Beagle Bagel Café now has locations in Ridgeland AND Madison, Mississippi, and they hired MG to launch their new website, celebrating and highlighting all their beautiful bagel bargains.

Check it out at http://beaglebagelcafe.net.

Heather’s T.R.E.E. (Training, Resources, Education and Empowerment) is a nonprofit organization honoring the memory of Heather Spencer, and equipping women and men with the tools they need to work to end domestic violence.

David Gilliland will drive the #02 Farm Bureau Insurance Toyota

HUNTERSVILLE, N.C. (September 30, 2009) – Joe Gibbs Racing (JGR) announces today that David Gilliland will drive the No. 02 Farm Bureau Insurance Toyota in three NASCAR Sprint Cup Series races starting in Charlotte on October 17.

JGR also announces that Wally Brown, who currently serves as crew chief over the organization’s research and development and testing department, will serve as crew chief for each of the three races which also includes the Nov. 8 race at Texas Motor Speedway and the season’s finale at Homestead Speedway on Nov. 22.

It was announced earlier this year that Farm Bureau Insurance would sponsor six races in 2009 with Joe Gibbs Racing. Two of those races were already run in the No. 11 Toyota driven by Denny Hamlin in Darlington and at Atlanta earlier this month. In addition to sponsoring JGR’s fourth entry three times, Farm Bureau Insurance will also appear on the No. 20 Toyota driven by Joey Logano on October 25 in Martinsville.

“Thus far, it’s been an exhilarating partnership between Farm Bureau Insurance and Joe Gibbs Racing. We’re excited to welcome David Gilliland to our Farm Bureau Insurance family. David and Wally Brown are each talented and established in the sport of NASCAR and I know both will represent our agents and customers flawlessly the remainder of 2009,” said Bubby Trosclair, Vice President of Agency for Farm Bureau Insurance.

Gilliland is in his fourth year driving in the NASCAR Sprint Cup Series having now accumulated over 100 starts in the sports premiere division. He has started 24 races this season driving primarily for TRG Motorsports.

Brown has been with JGR for three years and currently serves as the crew chief for JGR’s R&D/Test team. He served as crew chief last year for the No. 02 Home Depot Toyota in Texas, the site of Joey Logano’s first start in the NASCAR Sprint Cup Series, and has filled in as crew chief for JGR’s Nationwide Series program.

“Farm Bureau Insurance is an outstanding partner with us and we think David (Gilliland) and Wally will represent them well in these three races” said Joe Gibbs Racing President J.D. Gibbs. “Denny did a good job for them earlier this year and we’re confident Joey will give them a good run in Martinsville as well. We want to make sure we provide their agents, members and customers a program they can be proud of.”