Mad Genius was selected by Farm Bureau Insurance as their advertising agency for creation and implementation of branding and marketing campaign strategies as well as NASCAR activation strategies associated with Farm Bureau Insurance Racing.
The Family of Farm Bureau Insurance Companies was founded over 60 years ago and is represented by over 4,000 Farm Bureau Insurance agents across 10 states including Virginia, North Carolina, South Carolina, Florida, Georgia, Kentucky, Mississippi, Arkansas, Louisiana, and Texas.
The Family of Farm Bureau Insurance Companies offers full lines of auto, home and life insurance, as well as a host of other services including financial planning and health insurance. Additionally, the Companies work hand in hand with the Farm Bureau Federation in each state to help promote local farmers and a sustainable, healthy food supply.

